The answer is true. The four Ps are a "marketing mix" that includes four crucial elements for selling a good or service: product, pricing, place, and promotion.
When businesses create marketing plans and strategies to reach their target audience, they frequently consider the four Ps. Product, pricing, promotion, venue, people, process, and tangible evidence are the seven Ps of marketing. Furthermore, the marketing mix is made up of these seven components. This combination can be applied with varied degrees of vigour and strategically positions a company in the market. The four Ps of the marketing mix are these four components: Product.
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