The term that is said to not refer to what is known as NPD activity here is Breaking.
In the field of business and in engineering, this is the term that has to do with bringing a new item into a given market. It is the introduction that is done in a way that a new product would be brought or an existing product would be improved on in the market.
It starts with the creation of ideas that would help the product as well as the development of the concepts in the market
Read more on NPD here: https://brainly.com/question/15019597
#SPJ1