Read the following excerpt from a speech given to a group of businesspeople

It is important to find your own voice as a business. You can't go out there expecting to be the next Facëbøok. You've got to be the best business you can be, not a second-rate imitation of someone else' success. That's part of what makes companies like Facëbôok or Gōogłe remarkable - they were innovators, not imitators.

How does the underlined sentence contribute to the overall purpose of the
speech?

A. It sets up the theme of creating something new and different in
business.
B. It creates a comparison between well-established companies and
start-ups.
C. It establishes common ground between the speaker and audience
members.
D. It uses ethos to establish a credible foundation for structuring a
business.