Thanh came home from school talking about the fidget spinner that her school friends are playing with and buying. This example best illustrates which stage of the consumer adoption process?.

Respuesta :

The situation raised is an example of the stage of the process of adoption of the awareness consumer.

What is consumer adoption?

Consumer adaptation refers to the process in which an individual as a potential consumer has a first approach to a product and begins to develop a need for it.

In this process, awareness plays an important role because at this stage the consumer is aware of the need he has developed for a product.

Based on the above, it can be inferred that Thanh developed a need for the Fidget Spinner from his schoolmates and interprets this item as a need.

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