For homework I am required to create a public service announcment, and am having trouble with the assignment. Any help with it would be greatly appreciated! DIRECTIONS: A zombie outbreak has reached Surprise, Arizona. You need to compose a public service announcement providing survival techniques to the residents that are still alive. You must use ethos, pathos, and logos twice in your announcement. You must also use one metaphor and one simile in your announcement as well. You need to highlight your ethos, pathos, logos, metaphor, and simile. Remember ethos deals with the speaker’s reliability and trustworthiness. You are the speaker so tell us about your credentials as a zombie apocalypse survivor. Pathos appeals to emotion and logos is facts and statistics.